Revolver, North America’s leading heavy music lifestyle media brand, and Inked Magazine, the leading tattoo lifestyle media brand, are pleased to announce a global marketing partnership in the Project M Digital Advertising Platform.
Revolver, North America’s leading heavy music media brand for the last 17 years, was purchased by digital media company Project M Group, LLC a year ago. Over the last six months, Project M has been focused on building a digital advertising platform and is now increasing the reach of this platform.
Project M is pleased to announce that they will now be partnering with Inked Magazine, the world’s leading tattoo lifestyle media brand for the past 14 years. This partnership will allow the Project M sales team to offer the digital advertising inventory of the publications across the platform of Quadra Media brands, including Inked Magazine, to advertisers globally.
Quadra media will bring their 5 million + monthly unique users and combined with Project M’s previously announced deal with Future PLC (Team Rock: Metal Hammer, Classic Rock, etc.) this will bring the current audience for the Project M Ad Platform to 10 million + monthly unique users and allow marketing partners access to over 50 million combined monthly impressions.
"At Project M we have been working hard to create a digital advertising platform that can provide advertisers premium content opportunities and broad reach across a range of affiliated and cohesive lifestyle brands in the heavy music space," explained Project M Group CEO Enrique Abeyta. "The addition of Quadra Media brands’ portfolio, highlighted by Inked Magazine, is a tremendous step forward in the reach of our platform and brings on board a well-respected brand with a massive and highly engaged audience. We look forward to unlocking the potential of this growing platform for marketing partners."