Monster High Has Found Kind By Partnering with the Kind Campaign!


Monster High has partnered with the Kind Campaign – a movement dedicated to ending bullying through kindness – to spread the word that it is cool to be kind. Throughout October during National Anti-Bullying Month, Monster High and the Kind Campaign are doing a number of special activities to engage their active fan base in spreading this important message.

For instance Monster High released a special Kind Campaign webisode to jump start this whole kindness capaign the right way. he new webisode stars animated monsterfied versions of Kind Campaign founders Lauren Parsekian and Molly Thompson, in which they host a Kind assembly for Frankie Stein, Draculaura, Cleo de Nile and the rest of the Monster High students. You can watch it below.




Throughout October during Anti-Bullying Month, Monster High and the Kind Campaign are rolling out a number of special activities to spread the message that it is cool to be kind, including:

Local Mother/Daughter Events:

o Monster High is hosting mother-daughter events in local markets around the country to screen "Finding Kind," – a documentary from the founders of the Kind Campaign – that takes an in-depth look into the eternal issue of girl against girl bullying. These events will be used to create a dialogue about the importance of being kind to ourselves and to others.

Social Media Engagement:


o Monster High Facebook page: http://www.facebook.com/MonsterHigh


o Monster High Kind Checklist:

* Monster High is engaging girls via its online portals with activities such as a downloadable “Kind Checklist” that lists different “kind” actions that girls can do during the week (eg. eating lunch with the new “ghoul” at school).

o Monster Mail Kind E-Cards:

* Don’t be a mean ghoul. Monster High is inviting fans to use Monster Mail (e-cards) on MonsterHigh.com to send an apology to say they’re sorry if they are feeling monstrously bad about something they said or did.

* Link to Monster Mail: http://www.monsterhigh.com/home?mh

o Acts of Kindness:

* Monster High is encouraging Facebook and Everloop.com (for kids under 13) fans to share posts, videos and art that showcases what they deem to be important acts of kind.

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